Womenwise Marketing

Video Book Review: “Free” by Chris Anderson

November 18th, 2009 | Books, Video


This book review is a follow-up to the post I wrote a few weeks ago, “Why Not Just GIVE It Away? My Take on Free.” I expected Free: The Future of a Radical Price to be full of dry economic theory, but instead was fascinated by all the behavioral studies and science behind people’s buying decisions, and the value we place on things.

Related posts:

Comments Feed

blog comments powered by Disqus